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STAR Group
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Internationalization and localization

Marketing a software product around the globe requires adapting information to local languages and cultures. This process is called software localization and goes far beyond merely translating user interfaces, online help and corresponding documentation. Ideally, the localization process takes place after the internationalization of a software product. This ensures that all the factors that allow the product to be used, marketed and maintained worldwide have already been taken into consideration in its design and technical development.

The STAR solution: Internationalization and localization from a single source

As a developer of multilingual software products and provider of translation services for many years, STAR has an experienced team with the right expertise for successful internationalization and localization.

Internationalization

STAR helps you prepare your software for internationalization and can provide competent advice in determining requirements for developing a product for both local and international markets.More »

Localization

Software localization comprises different stages, such as translation, software engineering, testing, desktop publishing, etc. For every task area in a localization process, STAR offers an experienced team and the corresponding tools to optimally adapt the software product or website to target markets for the appropriate languages and cultures. Thanks to our worldwide presence, STAR can determine in advance whether the use of language and style, fonts, typography, formats, product names, symbols, images, graphics, colors and examples are appropriate for the local culture.More »

Your advantages:

  • Accelerated and parallel market launch

  • No redevelopment or reprogramming required

  • Saves time and costs in the localization process

  • Increases acceptance of the software product

  • Maximum return on investment

  • Multilingual projects from a single source

  • Standardized terminology and language consistency (software interfaces/documentation)

  • Integration of local feedback and testing through the worldwide network of STAR locations

STAR localization – maximum user friendliness in all markets!




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